membership

Why the Net changes how nonprofits must operate

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In an interview with Amy Sample Ward, Clay Shirky really pins down what any organisation relying on members or supporters for its life must do if it is to stay in business as people increasing network online. That means change for campaigning charities, trade associations, and membership bodies who may have worked in the past through a mix of newsletters, events and perhaps not very special services. If they don’t offer more value, members and supporters will stop paying their subs.

The challenges of membership

A seminar at NCVO's Annual conference in February 2009 looked at the future of membership. The chair of the seminar, Matthew Taylor is chief executive of the RSA, an organisation with 27,000 members. He wrote on his blog that three points particularly struck him:  read more »
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