A good way to help people think about what the future might look like, say in 10 years, is to ask them to look backwards over the same period - the point is to emphasise how fast things can change. So... if we want to tell stories about what membership may look like in 10 years time, it might be nice to publish some stories about how membership has changed over the last 10 years. I'm thinking about a set of case studies based on in-depth qualititative interviews with a range of membership organisations. Perhaps after taking them through a reflective process we could also help them think about the drivers shaping the future (using the membership game?) and write help them write some stories about what that might look like.
I created a blog post and added tags that didn't already exist (funding and data). But these havn't appeared under tags on the RHS. Should they? How will people find my post, except through what's new?
Funding, as always, is essential!
One thing we discussed is the potential of using a pledgebank model. Eg
We will do x if y number of people will contribute z
x can be the various packages of work
z will need to include money, but may also be about time or data, eg
'We will publish research into the changing patterns of membership of voluntary organisations, if 30 organisations will each contribute £500 and share data on their membership levels over the last 20 years'
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